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2014 CONVERSION CAMP WRAP UP
For the past decade, the mountain resort industry has circled around the trial and conversion quandary: How do we get more than 15 percent of those who try our sports to stick with them? The first annual Conversion Camp, Mar. 4-6 at Jiminy Peak, Mass., provided some answers. Resorts from across the continent gathered together to share ideas and programs that have moved the conversion needle considerably. The Camp, organized by SAM Magazine and Snow Operating LLC, hosted 90 attendees representing 32 resorts...Write comment (0 Comments)